"I wonder if you could build an app that would help husbands pretend to be thoughtful and caring. For example, one feature might automatically start every text message to your wife with "I'm sorry, honey ..."
You might think an apology is only necessary when you've done something wrong. That's how bad husbands think. Good husbands understand that there are only two possible states:
1. Already in trouble.
2. Blundering into a trap.
Let's say your wife texts you and asks you to pick up milk on the way home from work. You assume you have done nothing wrong and therefore, logically, an apology is unnecessary. Moreover, you think your wife should be thanking you for running this errand. But watch how the "I'm sorry honey" at the beginning of your text response alerts you to the trap and steers you toward the illusion of husbandly thoughtfulness. ..."
Oh my, it's the million dollar mobile app idea! Let's see, there are 116 million families in the US and at $0.99 per (since I'm sure there's at least one member of the family that could use this)... Oh yeah, that's some dough... LOL... :P